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CRM & Campaigns

Know your customers. Reach them on SMS & WhatsApp.

One shared contact list with pipeline, activities, and segments - plus reusable templates and targeted bulk SMS or WhatsApp campaigns, straight from your Zana workspace.

No card to start M-Pesa native One shared ledger

CRM & Campaigns

Inside the module

  • Shared contact directory

  • Pipeline & activities

  • Segments & groups

  • Reusable templates

  • Bulk SMS campaigns

What you get

Everything in this module, built to work with the rest of the Zana suite.

01

Shared contact directory

One contact list across the whole platform - the same records your invoices are raised against. Import from a CSV or sync from your billing customers.

02

Pipeline & activities

Track relationships through a pipeline, log calls and notes, and keep a timeline of every interaction with a customer.

03

Segments & groups

Organise contacts into segments for targeted sends. A contact can belong to multiple segments at once.

04

Reusable templates

Write message templates once with personalisation variables - name, amount, due date - and reuse them across campaigns.

05

Bulk SMS campaigns

Send targeted bulk SMS campaigns to any segment or your whole contact list. Track delivery status per contact.

06

WhatsApp campaigns

Reach customers on WhatsApp with the same simple campaign flow - compose, pick recipients, send or schedule.

07

Delivery tracking

See delivered, failed, and pending counts per campaign. Drill into individual contact statuses to troubleshoot.

08

Opt-out management

Opt-outs are recorded automatically and honoured on every subsequent send - compliance built in, not bolted on.

How it works

From contact to campaign in three steps

1

Build your contacts

Import contacts from a CSV or pull them straight from your billing customers. Organise them into segments for targeted sends.

2

Compose your campaign

Pick a template, add personalisation variables, choose your recipients, then set a send time or send immediately.

3

Send & track delivery

Messages go out via SMS or WhatsApp. Track delivery per contact in real time - and manage opt-outs automatically.

Ready to reach your customers?

CRM shares one workspace, one customer list, and one ledger with invoicing and utility billing. Start free - no card required - or talk to us for a walkthrough.